In honor of Small Business Saturday this weekend, The Knot has released a study that lets consumers in on a little trade secret: Making weddings...
Federal Government Seeks Grower Input on Hemp Production Program
The federal government is seeking input from growers on hemp production in the United States — and the Society of American Florists is encouraging...
3 Ways to Prep Your Business Now for the Next Recession
Floral industry professionals are moving into 2020 with a still-strong economy, but overall growth has slowed and there are headwinds, including...
Washington Post Story Explores Flower Meanings
Flowers speak volumes. That was the emphasis of a recent Washington Post feature, which explored the sentiments behind specific blossoms and the...
Industry Says Good-Bye to Mentor, Friend and Leader: Peter Ullrich, 1942-2016
A floral industry leader who many considered a mentor, friend and unparalleled big thinker died in late June. Peter Ullrich, the former CEO and...
Philadelphia Florist Appears on ABC Sitcom
Fans of “The Goldbergs” on ABC may have noticed that the zany family of five has some pretty familiar neighbors. The series is a slightly...
68 Percent of Florists Report Increased Valentine’s Day Sales
A mid-week holiday, mild weather in much of the country, a strong economy — and a lot of blood, sweat and savvy marketing and promotion led to a...
News Reports Recommend Valentine’s Day Flowers from SAF Florists
Talk about ringing endorsements. The Better Business Bureau and Kiplinger recommended shoppers buy Valentine’s Day flowers from florists who belong...
Michigan Senator Pushes for Farm Bill Fixes
Important adjustments to the Farm Bill are now in the works, thanks in large part to a Midwest senator recently honored for her support of the...
Five-Year Pattern Shows Uptick in Valentine’s Day Buyers
Last month, more American adults bought floral gifts for Valentine’s Day and they also spent more on average per transaction. Twenty-nine percent of...
Christine Boldt Receives John H. Walker Award
Christine Boldt, executive vice president of the Association of Floral Importers of Florida (AFIF), received the Society of American Florists’ 2018...
Facing a Short Holiday Season, Floral Pros Search for Efficiencies to Drive Sales
A late Thanksgiving means that floral industry retailers will have to hustle to make the most of a shorter Christmas season. Thanksgiving falls on...
UrbanStems Founder Named Among ‘People Shaping Retail’s Future’
The National Retail Federation recently released its list of “People Shaping the Future of Retail,” a group of 25 individuals who’ll be honored Jan....
Labor Leaders Predict Postponement of United States-Mexico-Canada Agreement
Hopes were high coming into November that the Trump Administration and House Democrats would strike a deal on the renegotiated NAFTA, or United...
Wisconsin Florist Raises Money for Honor Flight
An annual ladies’ night event at Waukesha Floral & Greenhouses last month generated excitement and sales for the Wisconsin business — and funds...