Prom is a major rite of passage for teens, and often the first time they buy flowers from a local professional florist. This past prom season, in...
Industry Says Good-Bye to Mentor, Friend and Leader: Peter Ullrich, 1942-2016
A floral industry leader who many considered a mentor, friend and unparalleled big thinker died in late June. Peter Ullrich, the former CEO and...
Business Owners Deal with Drama of Presidential Politics
Make America Great Again! I’m with her! Feel the Bern. … If it seems like this year’s presidential election is seeping into everything, including...
Get Social with the Media
The ideal complement to a great advertising campaign? A great public relations push. And just like you’re focusing more of your advertising energy...
Floral Expo Gives Back to the Chicago Community
The International Floriculture Expo held last week at McCormick Place brought nearly 2000 floral industry professionals from around the globe to the...
In Flower Wall, Grieving Community Finds Relief, Beauty and Love
For the Lake Eola Vigil last week, which drew tens of thousands to mourn and remember the victims of the Pulse Shooting, Sally and John Kobylinski,...
Industry Gathers to Tackle Dearth of Qualified Job Applicants
Employers from across industries are having a tough time finding and keeping good talent, according to a new report from the Society for Human...
Teens Look to Africa for Prom Style
A new generation of high school students has embraced a bold, colorful style of prom dress that recalls their African heritage. Not surprisingly,...
Wedding Toast Tips, Pitch-Perfect for Blogs
Keep it simple. Keep it short. And — write down your thoughts beforehand. Those are some of the tried-and-true wedding toast tips collected by the...
Step Away from the Cash Register: Tips for Timid Staff
If you constantly find yourself encouraging staff members to get out from behind the checkout counter and onto the sales floor, Tim Huckabee of...
Delaware Valley Floral Group Opens New Floral Supply Logistics Center
Delaware Valley Floral Group announced a major expansion at its corporate headquarters in Sewell, New Jersey and opens a new floral supply logistics...
SAF Member Among 100 Top Businesses Honored in D.C.
Which U.S. companies are fueling America’s growth? According to the U.S. Chamber of Commerce, it’s not just tech companies or fancy investment firms...
‘This is What You Do’: After Shooting, Orlando Florists Share Stories
A week and a half after the worst mass shooting in American history, the heartache in Orlando continues. At vigils, memorials and funerals, victims’...
Top Business Experts Coming to SAF Maui 2016
Giving customers what they want and need was sound retailing advice 10 years ago — but today the best businesses are doing much more than that:...
FTD Announces Free Flower Shop Makeover Contest
FTD is excited to announce the 5th Annual FTD Makeover Magic Contest, which will award one lucky florist with a flower shop makeover by FTD...