More than 90 Society of American Florists members representing all industry segments, three countries, 25 states and the District of Columbia,...
FTD and POPSUGAR Partner for Women’s Day Celebration
FTD joined forces last week with POPSUGAR, a global lifestyle media company, to create a pop-up flower market in New York City in celebration of...
Florists Bring Flowers to Forefront on International Women’s Day
Society of American Florists members marked International Women’s Day, Thursday, March 8, with a variety of creative initiatives, including design...
Despite Wintery Blast, Philly Flower Show Attracts Thousands of Visitors
The show must go on. Despite a nor’easter that pummeled Philly and neighboring towns in snow and heavy winds, the 2018 Philadelphia Flower Show drew...
Virginia Florist Designs Flowers for Billy Graham Capitol Viewing
Prior to his funeral March 2 in Charlotte, North Carolina, the Rev. Billy Graham’s remains lay in honor in the U.S. Capitol Rotunda for two days,...
Minnesota Wholesaler Generates Buzz Ahead of Women’s Day
Just in time for Women’s Day tomorrow, a wholesaler in Plymouth, Minnesota, received some high profile, positive news coverage for its holiday...
California Grower Gives Out 100,000 Tulips in Downtown San Francisco
All around Union Square in downtown San Francisco last Saturday there were smiles, tears — even a marriage proposal — and there were thousands and...
Floral Professionals Mourn an Industry Icon
Last week, the industry lost an international expert in floral care and handling, an enthusiastic educator, a devoted volunteer and a friend to...
With a Mid-Week Holiday, Florist Saw Rush of Orders on Valentine’s Day
Valentine’s Day was a success for many florists — but the Wednesday holiday was also a last-minute hustle. That’s according to a Society of American...
Companies Cut NRA Ties After School Shooting
Major companies, including Delta Air Lines and United Airlines, have cut ties with the National Rifle Association amid intense scrutiny over the...
Washington Post Publishes Response from Asocolflores on Labor Claims
Asocolflores, the Association of Colombian Flower Exporters, contacted The Washington Post this week to refute claims made by a representative of a...
FTD Offers Scholarship Money to Attend SAF Convention
Dreaming of attending SAF Palm Springs 2018 but don’t quite have the resources to get to the education-packed event? FTD is awarding $20,000 in...
Arne M. Thirup, AAF: 1928-2018
A dedicated family man and a much-admired industry leader who advocated tirelessly for domestic flower growers died peacefully on Feb. 21. Arne M....
Watch SAF Lobbyists Explain CAD ‘Asks’ on Facebook Live
Coming to the Society of American Florists’ Congressional Action Days in March and wondering what exactly the trade association does for the...
CAD to Include White House Briefing
The Society of American Florists has confirmed that its 38th Annual Congressional Action Days, March 12-13, will include a special opportunity for...