Fans of “The Goldbergs” on ABC may have noticed that the zany family of five has some pretty familiar neighbors. The series is a slightly...
55 Percent of Florists Report Increase in December Holiday Sales
Oh by gosh, by golly: More than half of florists saw sales go up this holiday season. Among those who saw an increase, 37 percent credited a strong...
Florists Count Down to SAF 1-Day Profit Blast in Omaha
The owner of Iris Blossoms in Clearwater, Kansas, has been counting down the days until her trip to Omaha, Nebraska, for the Society of American...
CAD to Kick Off with Insiders from Both Sides of the Aisle
Talking to lawmakers on Capitol Hill about the floral industry’s legislative priorities is the draw of the Society of American Florists’...
Across Industries, Business Owners Review Sexual Harassment Policies
October 5 is the day the sexual harassment fuse ignited in the national consciousness, the day The New York Times published the first allegations...
SAF Member Talks Regulations, Research Funding with Influential D.C. Decision-Makers
“Groups working together can make a difference.” That was a major takeaway for Jamie Kitz, key account manager with Sakata Ornamentals in Salinas,...
At Rose Parade, Sunny Weather and a Push for Homegrown Flowers
While parts of the country kicked off the new year with freezing temperatures, in Pasadena, the weather for the 129th annual Tournament of Roses...
New Year’s Deadline Brings End to Duty-Free Status of Flowers from Ecuador
Flowers entering the United States from Ecuador are now subject to import tariffs after a U.S. trade program granting duty-free status to Ecuadorian...
New WF&FSA President On Uncertainty in Air Cargo and the ‘Amazon Effect’ Challenge
Air cargo capacity, increasing floral consumption among consumers — and getting more wholesalers, of all sizes, to join the ranks of the Wholesale...
Florists Prep for Inspiring Day in Omaha
It’s been more than two years since Rhonda Bullington attended SAF’s 1-Day Profit Blast in Des Moines, an experience that expanded her skillset and...
Consumers, Business Owners React to Tax Code Overhaul
In the final days of 2017, Congress approved a landmark bill to overhaul the country’s tax code. “The Tax Cuts and Jobs Act” (H.R. 1), a comprise...
AFE Video Contest Voting Ends Jan. 10
The American Floral Endowment (AFE) announced the top 10 finalists in its #FlowerLoveVideoContest, and now it’s up to the public to vote for their...
Legislative Victories Tied Directly to CAD Advocacy
Every voice counts when it comes to persuading legislators to consider the industry’s concerns. That’s why the Society of American Florists invites...
James Krone, AAF: 1935-2017
James “Jim” Krone, AAF, a long-time rose grower and a leader of the Michigan Floral Association, passed away Tuesday, December 5. He was 82 years...
Floral Designers Praise Pantone’s Purple Pick
Joy to the world! The Pantone Color Institute has selected its 2018 color of the year and it’s especially “florist friendly.” Last week the...