COVID-19 Webinar Series: Sourcing Fresh Product – The New Normal Presenters: David Armellini, President, Armellini Industries, Christine Boldt, EVP of Association of Floral Importers of Florida (AFIF), and Dave Pruitt, Interim CEO of the California Cut Flower...
COVID-19 Webinar Series: Social Media Strategies for Florists Presenters: Carly Anechiarico, Blossom Flower Shops, Yonkers, NY, Jackie Levine, Central Square Florist, Boston, MA, and Nicole Palazzo, City Line Florist, Trumbull, CT As government restrictions keep...
COVID-19 Webinar Series: Accessing Federal Aid Presenter: Joe Bischoff, SAF Senior Lobbyist On Friday, Congress passed a third sweeping relief package designed to support individuals and businesses during the COVID crisis. So far, there have been two small business...
Roadmap for Profitable Delivery Presenter: Paul Goodman, MBA, CPA, PFCI Delivery is a key service that retail florists offer. It’s something that sets your business apart from other brick-and-mortar businesses and makes you competitive with online companies. It’s also...
COVID-19 Webinar Series: Recovering and Rebuilding Wedding & Event Work Presenters: Kate Delaney, AAF, SAF Director of Career Development, former general manager, Matlack Florist, West Chester, PA, Cheryl Denham, AAF, AzMF, Owner, Lux Florist/Arizona Family...
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