To get more people to consume more of a product, two new studies suggest a straightforward solution: Make things (really, really) easy. The studies, centered on apple consumption in public schools, found that fruit consumption jumped by more than 60 percent when...
A new rule issued by the U.S. Department of Labor doubles the threshold of workers currently eligible for overtime — and is expected to have serious implications for floral industry business owners. “Almost a year after being released by the DOL, and despite receiving...
Ever have to fight through the stereotype that men don’t like flowers — or that flowers and gardening are passions best left to the staid? Last weekend, The New York Times gave florists everywhere some great social media fodder — in the form of a very hip endorsement....
For a glamorous tradition this spring in Washington, D.C., the First Lady and her staff turned to flowers grown in the United States. The First Lady’s Luncheon, held May 12, honors the First Lady of the United States and is attended by more than 1,500 people,...
Members of Congress may spend a lot of time in Washington, but they’re also eager to visit constituents during their scheduled work periods at home, making those times perfect for SAF members to invite their senators and representatives to tour their businesses. “Most...
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