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To Make a Splash, More Couples Choose Sand
More over glistening ice doves. Beach-loving brides and grooms are saying no thanks to traditional ice sculptures and yes please to the 2016 update: sand sculptures. “Sand sculptures seem to be what ice sculptures once were, minus the melting issue; impressively...
Tips on Making Stronger Calls to Action
Do these headlines sound familiar? “She found this cardboard box, but when she rips it open, you’ll be speechless.” “When you read these 19 shocking food facts, you’ll never want to eat again.” “Clickbait” — headlines so over-the-top or filled with breathless suspense...
Dallas Florist Describes ‘Quiet, Shocked’ Atmosphere after Shooting
As Dallas reels from the shooting that left five police officers dead, local florists are once again doing their part to help a community heal. The reality of living in a city struck by a national tragedy is still settling in at Dr. Delphinium Designs and Events, said...For Open House Success, Bring on the Spectacle
Every year by mid-July, Christmas has arrived at Palmer Flowers in Fort Collins, Colorado. By then, the year’s holiday displays already are appearing — albeit in the back of the 2,220-square-foot showroom, far from the eyes of customers on the hunt for late-summer and...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.