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Apply for AAF and Century Awards by March 1
Are you active in a community service organization? Has your company been in business since 1919? If you answered yes to either question (or both), consider applying for recognition in the American Academy of Floriculture and the Century Award. The Society of American...
Capitalize on His Guilt
Help Romeo out of the doghouse while making social media fans smile with the Society of American Florists’ “Exactly How Mad Is She?” graphic. When posting it, include a link to a page on your website featuring larger, more expensive designs and suggest some add-ons to...
PetSmart Pushes Flower-Friendly Holiday Message
In the PetSmart commercial “Plan a Dog-Friendly Date Night” a teenage boy scores points by bringing his date flowers and a bone for her dog. To plan a dog-friendly date night, bring flowers. That’s one of the takeaways in a recent TV commercial by PetSmart. The...
Fresh Posts for V-Day (Fast!) with SAF’s Social Media Content Calendar
Valentine’s Day is (gulp) EIGHT days away. You have so much to do — prepping, planning, training, and more — but now is not the time to neglect your social media. Thankfully, the Society of American Florists has you covered with a new, weekly Social Media Content...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.