Distribute the B2B Flier with an invoice, deliver it with a floral arrangement or mail it separately to business customers or potential clients. Matching Presentation Portfolios and B2B Postcards are available for purchase.
SAF makes it easy for members to capture and maintain profitable commercial accounts with tools, promotional tactics and step-by-step instructions. The B2B materials tout the best sales pitch possible: university research proving flowers and plants benefit the bottom line. Members can download the following B2B materials free at safnow.org/b2b:
- Company Profile Form
- Customer Satisfaction Survey
- Discount Card
- Flier
- Sample Pitch and Follow-up Letters
- Consumer Press Release
- Scripts for telephone calls and radio ads
- Matching Presentation Portfolios and B2B Postcards are available for purchase from the SAF Store.
Want more B2B advice? “Locking in Large Corporate Accounts” is one of the educational session topics at SAF Maui 2016, SAF’s 132nd Annual Convention in Hawaii. A panel of retailers who are the go-to florists for both corporate event work as well as everyday sales will share their secrets.
