Five new courses on the Society of American Florists’ new Career Connection learning hub will set up your new hires for success, get inexperienced...
Train Your Way to a Bigger Bottom Line
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staff training
New Learning Hub Features 5 New Courses
The Society of American Florists now curates high-quality training, created by the industry's top trainers, teachers, and floral pros in one central...
Florists Share Tips on Reopening Safely and Strategically
Retail florists are learning a new choreography of retail — getting up to speed as restrictions lift and supply chains shift. SAF Now editors and...
‘What’s Your Price Range?’ and Other Sales-Busting Phrases
Imagine: A customer calls in, bursting with pride about the impressive promotion his favorite niece has landed. He can’t say congratulations in...