The beginning of the school year is a great time to make connections with teachers and students to bring awareness to career opportunities in your business and cultivate a pipeline of worker... Read more
Most Americans aren’t sure what horticulture is. And those who do know what it is think horticulture is something people do as a hobby, not a career, according to past research from Seed You... Read more
When Chris Drummond, AAF, PFCI, talks with florists, wholesalers and flower growers, everyone lists labor in their top three challenges “without exception,” he says. “And we’re not goi... Read more
Did you experience another chaotic Valentine’s Day with too few hands on deck? Has hiring been an ongoing struggle that keeps you up at night? You’re not alone! Fortunately, the industry has... Read more
Last fall, Ball Horticulture Company sent five employees to a Chicago high school to talk about careers in the horticulture industry as part of the inaugural Green Career Week, an initiative... Read more
As the year winds down, Raya Ward, general manager of Nielsen’s Florist & Garden Shop in Darien, Connecticut, is preparing for annual reviews and contemplating what constitutes fair pay... Read more
Seed Your Future’s Green Career Week, held Oct. 3 to 7, gave professionals in the floriculture and horticulture industries an opportunity to speak to students about career opportunities in t... Read more
George Clements of George’s Flowers in Roanoke, Virginia, developed an interest in the floral business at a young age, thanks to his grandparents. They taught him how to garden and took him... Read more
Dozens of agriculture, floriculture and horticulture companies nationwide will connect with high school students in October to showcase careers within their businesses as part of Green Caree... Read more
Seed Your Future’s fifth annual plant drawing contest captured the imaginations of a record 6,050 children — a 36 percent increase from 2021 — opening their eyes to the possibilities of plan... Read more
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.