A great manager can inspire a team to new heights — but a bad one? They can drive employees away and cost businesses. In the January/February...
Smart Strategies for Hiring Leaders
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Floral Management Magazine
Flower Sale or Fail? Florist Fumbles Sweet Sixteen Order
Are your sales reps truly listening to customers to find opportunities to personalize orders and earn your business more revenue? The Flower...
‘Instantly Increase Interest’ with Select High-End Products
The staff at Nielsen’s Florist and Garden Shop in Darien, Connecticut, a two-time Floral Management Marketer of the Year award-winning business, has...
Turn Tight Quarters into Dazzling Consultation Areas
Tight space got you down? You don’t need a lot of room to make a big impression on brides and grooms. In the March issue of Floral Management, we...
On Facebook, Boosted Posts, Ads Can Lead to New Sales
Have some cooler designs you want to move today? Looking to promote a weekday special (and generate foot traffic) next week? Drum up some mid-summer...