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Radio Script: APW Royal Treatment

 Instructions for use:  This 60-second radio script offers the opportunity to promote your shop in the community. You customize the commercial by replacing any bold items with your shop information.  The spot can be recorded with local talent at either a production studio or radio station.  The announcer’s tag at the end of the commercial allows you to give details about any specials you are having or to reiterate store information.

 


60-Second Radio Script
Administrative Professionals WeekSM – Give the Royal Treatment

Woman:

My assistant is my right hand…I truly couldn’t get along without her. She does an incredible job of keeping me…and the entire office, organized. So this year for Administrative Professionals WeekSM, I showed her how much I appreciate all her hard work – by hiring someone else…my florist at ABC Flowers. Together, we decided my assistant deserved nothing less than the royal treatment – a beautiful bouquet of regal proportions, filled with all of her favorite flowers. And when I gave it to her, she said it made her feel like a queen. She appreciates my thoughtfulness. I appreciate my florist’s.
Announcer:
Remember, Administrative Professionals WeekSM is April XX- XX, and no one knows how to give your assistant the royal treatment better than ABC Flowers. Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.

 


Keywords: radio commercials scripts, marketing, talking points

2019 © Society of American Florists

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