Instructions for use: This 60-second radio script offers the opportunity to promote your shop in the community. You customize the commercial by replacing any bold items with your shop information. The spot can be recorded with local talent at either a production studio or radio station. The announcer’s tag at the end of the commercial allows you to give details about any specials you are having or to reiterate store information.
60-Second Radio Script
Administrative Professionals WeekSM – Delivery For a Job Well Done
Delivery Person:
You know, Administrative Professionals WeekSM is all about the most important people in the office, the administrative assistants and support staff. After all, it’s no secret who really keeps things clicking along. But I’d like a moment here to commend bosses. In spite of your demands and quirky ways, you know when to take charge, pick up the phone, and order flowers. I deliver flowers for ABC Flowers. I estimate about 96.4 percent of my deliveries this week will be sent by the boss, to say thanks. It’s an annual phenomena that’s easy and thoughtful. To me, it’s the great bosses who send flowers for a job well done. To you, I say hail to the chief.
You know, Administrative Professionals WeekSM is all about the most important people in the office, the administrative assistants and support staff. After all, it’s no secret who really keeps things clicking along. But I’d like a moment here to commend bosses. In spite of your demands and quirky ways, you know when to take charge, pick up the phone, and order flowers. I deliver flowers for ABC Flowers. I estimate about 96.4 percent of my deliveries this week will be sent by the boss, to say thanks. It’s an annual phenomena that’s easy and thoughtful. To me, it’s the great bosses who send flowers for a job well done. To you, I say hail to the chief.
Announcer:
Remember Administrative Professionals WeekSM with the perfect floral gift. Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com and we’ll help you deliver appreciation for a job well done. Flowers work overtime, every time. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.
Keywords: radio commercials scripts, marketing, talking points, APW
