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Business Owners Deal with Drama of Presidential Politics
Make America Great Again! I’m with her! Feel the Bern. … If it seems like this year’s presidential election is seeping into everything, including your design room, you’re not alone. One in four HR professionals say employees in their organizations are more riled up...
House Approves SAF-Backed Legislation
A Society of American Florists-backed bill that would allow small businesses to help pay premiums and other out-of-pocket costs associated with medical care and services for their employees is one step closer to passage. On June 22, the House approved The Small...
Care & Handling Tips for Wedding Flowers that Last
According to The Wedding Report, the most popular months to tie the knot are June, July and August, which also happen to be the steamiest and harshest time for flowers. Florists who want to impress not only brides and grooms but also the maid of honor (who takes home...
Extra Touches for Better First Impressions — and Sales
What does a shoe shine have to do with your sales team? A lot more than you might think, says Rick Canale of Exotic Flowers in Boston. In a blog post on sales-generating ideas, Canale shared his thoughts on why extra touches can make a big difference to a customer’s...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.