Next Gen leaders are uniquely positioned to drive change in the workplace — and the industry — thanks to their digital know-how, adaptability and collaboration skills.
Laura Walsh, director of marketing at Smithers-Oasis, will delve into how young floral pros can harness those skills to keep businesses one step ahead during her education session and workshop, Leading in the Fast Lane: How Next Gen Can Shape the Future, at Next Gen LIVE!, Feb. 23-25 in Dallas.
In this video, Walsh explains why these Next Gen skills are crucial to business success and how her session will help them harness those skills.
For more information about the session and to register for Next Gen LIVE!, click here.
Amanda Jedlinsky is the senior director of content and communications for the Society of American Florists.