Wondering how to use Mother’s Day sales data to improve next year? Want to improve customer loyalty for better summer sales? Or concerned about cash flow this summer? Try these questions on Aster, the Society of American Florists’ AI business assistant, to get practical answers you can put to work right away. Aster is a member-only benefit built exclusively on SAF’s expert content.   

• ” How do I identify which Mother’s Day promotions actually increased profit — not just sales volume?” 

• “How can I turn my recent Mother’s Day customers into repeat summer customers?” 

• ” How do I calculate the right inventory levels for slower summer weeks without hurting cash flow?”