In an email newsletter sent to 800,000 subscribers, Ramit Sethi extoled the benefits of everyday flowers.
A personal finance advisor and bestselling author with an extensive social media following had some advice for his fan this week: Buy cut flowers — and buy them regularly.
In a newsletter sent Monday to about 800,000 people, Ramit Sethi noted he has a friend with a beautiful home, one that’s filled with fresh flowers.
“She has a busy full-time job, so how does she buy and water and care for the roughly 4,126 flowers throughout her apartment?” Sethi wrote. “That’s when she confessed: She has fresh flowers delivered to her house every week. Amazing, beautiful, artisanal flowers from an NYC flower delivery service.”
Noting that the friend lives in a “tiny NYC apartment,” and that she’s spending the equivalent of her cable bill each month on flowers, the financial guru offered his take. “ looked great. I loved it.”
“This is a great example of abundance,” he continued. “If you love the way flowers look and they make you happy, you don’t ‘save’ buying flowers for a special occasion. You make sure you have them around you all the time.”
Read the full post and share with your customers. Complement Sethi’s endorsement with university research from SAF that proves flowers can make people more productive at work and add real value to the home environment, among many other landmark findings.
