Here’s a great story the media will love: how many pinecones (or stems of holly, ilex or any other holiday favorite) do you use during the holiday season?
Send your stats to the media and there’s a good chance editors will pick it up for their lifestyle section, as Bostonmagazine.com did for SAF member Winston Flowers. Best part: the locals will in the process learn that your shop is a source for holiday gifts, wreaths and much more
