Attendees collaborate on floral designs during a hands-on session led by Talmage McLaurin of Esmeralda Farms at Next Gen LIVE!, applying insights...
‘It Opened Their Eyes’: Students Explore Floral Industry at Next Gen LIVE!
Seed Your Future hosted horticulture students from North Carolina State University at SAF’s Next Gen LIVE! conference, where they gained a better...
Next Gen LIVE! Sets the Stage for Growth
Nicholas Chang of Rosa Prima, and a member of SAF’s Next Gen Committee, contributes to a group discussion at last year’s Next Gen LIVE! conference....
Teach Employees to Think Like Owners
You change a pricing structure. You decrease staffing levels. You decide to source product differently — or roll out a new process companywide. From...
SAF Exchange: Beat Burnout to Outlast and Outperform
Corrine Heck, PFCI, founder of Details Flowers Software, brings her real-world experience and passion for planning and culture building to SAF’s...
Feelings at Work? Yep. EQ Has the Answer
A designer storms out of the back room, frustrated that her ideas for a wedding installation were dismissed by a co-worker. Minutes later, a...







