Travis Wilson of Breen's Florist in Houston is using strategies he learned outside the industry in retail management and real estate to cut costs...
3 Strategies to Cut Costs and Capture More Sales for Mother’s Day
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mother’s day prep
Mother’s Day Prep: Must-Dos to Maximize Margins
Carefully examine expenses — especially how you calculate the cost of labor — to maximize profit margins. As Mother’s Day approaches, savvy florists...
Mother’s Day Prep: Is Your Staff Building Lifelong Customers?
Your product might be beautiful, your website state of the art, and your store displays stunning, but if your customer service is lacking, you’ll...
Up Your Mother’s Day Prep Game
One of the biggest floral holidays is fast approaching and a little prep work now can make a huge difference in your stress level and profit margin....
