Despite a global pandemic, an Ipsos poll conducted this month on behalf of the Society of American Florists found only a slight decrease in the...
60 Percent of Florists Saw December Holiday Sales Rise
A strong economy, good weather and healthy consumer spending on events and parties led to a positive December holiday season for florists. Sixty...
Floral Industry Associations Collaborate to Collect, Disseminate Data
Leaders of several national associations met on March 13, 2019, at the headquarters of the Society of American Florists in Alexandria, Virginia, to...
59 Percent of Retail Florists See Valentine’s Day Sales Rise
With a weekday holiday and a strong economy, many retail florists had a good Valentine’s Day 2019. Fifty-nine percent of retail florists responding...






