Instructions for use: This 30-second radio script offers the opportunity to promote your shop in the community. You customize the commercial by replacing any bold items with your shop information. The spot can be recorded with local talent at either a production studio or radio station. The announcer’s tag at the end of the commercial allows you to give details about any specials you are having or to reiterate store information.
30-Second Radio Script
Soldier
Soldier
Young Woman:
Gosh… Leo… was barely ready to become a father when orders came that he had to ship out for overseas duty the very next day. But… luckily everything went fine with the delivery, we had a girl… and… I did my best to wire the news to Leo and somehow, some way, he managed to contact the florist downtown… to send a dozen pink roses. I guess… I like the feeling that… even though he’s someplace on the other side of the world… he can still touch me… he can still sweep me off my feet.
Gosh… Leo… was barely ready to become a father when orders came that he had to ship out for overseas duty the very next day. But… luckily everything went fine with the delivery, we had a girl… and… I did my best to wire the news to Leo and somehow, some way, he managed to contact the florist downtown… to send a dozen pink roses. I guess… I like the feeling that… even though he’s someplace on the other side of the world… he can still touch me… he can still sweep me off my feet.
Announcer:
Florists turn feelings into flowers. Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.
Florists turn feelings into flowers. Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.
Keywords: talking points, marketing, radio commercial script
