That big, easy order? It might not be the win you think it is. 

Florists across the country are targets of sophisticated scams. From high-dollar chargebacks to convincing “overpayment” schemes, fraudsters are exploiting the fast-paced nature of floral sales. 

“Scammers are using everything from artificial intelligence to old-school ‘overpayment’ tactics to siphon profits from your shop,” says finance expert Derrick Myers, PFCI, in the March/April issue of Floral Management.  

As online ordering and third-party gifting grow so does exposure. Chargebacks alone can quietly drain revenue, while deceptive order gatherers can damage both margins and reputation. Even seemingly routine transactions — like a large wedding order — can mask fraud schemes designed to catch busy florists off guard. 

The good news? Many of these risks can be reduced with simple, consistent safeguards. From verifying customer information to spotting red flags like overpayments or courier requests, proactive steps can make all the difference in protecting your profits. 

Read “Reduce Fraud Exposure” in the March/April issue of Floral Management to learn how to identify the most common scams, strengthen your defenses, and safeguard your business from costly fraud threats in an increasingly digital marketplace. 

Amanda Jedlinsky is the senior director of content and communications for the Society of American Florists.