The first time Sherry Grimes-Jenkins attended the Society of American Florists’ Congressional Action Days, she felt a little nervous. Walking into meetings in congressional offices with lawmakers and advocating for the industry seemed intimidating — but that feeling didn’t last long.
With SAF’s preparation and the support of peers, the New York florist quickly found her voice and discovered just how powerful CAD can be.
In this short video, Grimes-Jenkins shares how the experience helped her business, why she keeps coming back, and why she believes floral professionals who skip CAD — happening March 17-18 — are missing out.
Click here to see event details and register.
Amanda Jedlinsky is the senior director of content and communications for the Society of American Florists.
