On April 25, a 90-ton shipment of Colombian flowers took off from Bogota’s El Dorado airport bound for stopovers in Tokyo and Seoul to begin to make deeper in-roads into the Japanese and Korean markets. This maiden flight is an alliance between the Colombian flower growers and one of the world’s premiere air-cargo companies, and is aimed at stimulating Asian markets still in their developing stages: Japan is Colombia’s 3rd floriculture market with 4.4 percent of its exports, while Korea is in its budding stage with just 2 percent.
In addition to growing these markets through now weekly Korean Air Cargo shipments, the Association of Colombian Flower Exporters and numerous cargo agencies will embark upon a trade mission to China this coming May 2016 to attend Beijing’s Hortiflorexpo in an effort to boost Colombian flower consumption on the Chinese market.