Why do Florists Join SAF?
Because we provide progressive, expert business guidance and vital industry knowledge in award-winning publications, webinars and courses. Because we work 365 days a year to stamp out negative publicity and promote flowers, and so much more!
Ready to join now? Create an account then join online
Learn how SAF helps your business thrive
EDUCATION
Courses and toolkits to help grow your business
EVENTS & NETWORKING
Connect with peers and vendors across the floral industry.
RESOURCES
Ready-to-use tools for your day-to-day operations
INDUSTRY NEWS
Updates to stay on top of trends and challenges
Ready to Become a Member?
Step 1
Review SAF’s membership options and benefits below to select the level that works best for your business.
Step 2
Complete the form below and our team will be in touch
to set up your membership.
Ready to join now? Create an account then join online
Standard Level Membership
Standard level membership is a good fit for individual florists, freelance florists, and small businesses with 1-4 employees.
Pricing:
$32.00 per month or
$384.00 per year
Standard Level Benefits:
SAF’s Floral Education Hub: Free or discounted access to 100+ on-demand webinars, courses, and resources covering a wide range of business topics. Valued at over $499.
Floral Management magazine digital subscription: Success stories, industry trends and best practices; emailed bi-monthly. Valued at $59
SAF Now Digital Newsletter: Trends and industry updates emailed bi-weekly. Valued at $49
Discounted registration rates for all SAF in-person events: SAF Annual Convention, Next Gen LIVE!, Congressional Action Days and Profit Blasts. Average savings $100+ per event.
6 Virtual Idea Exchange Events per year: Meet with your peers to learn and swap best practices. Valued at $60
Marketing Resources: Ready-to-use social media graphics, web banners, templates, holiday toolkits, and more to make promoting your business easier and more effective. Valued at $50
High resolution image gallery: Hundreds of floral design photos to download and use on your website and social channels. Valued at $199
HR Toolkit: videos, articles, courses, and resources on recruiting, hiring, onboarding, and team culture.
Business listing in SAF Member Directory: Make it easy for customers and industry professionals to find your business. Valued at $99
Next Gen Resources: Monthly virtual happy hours and exclusive Facebook group.
Discounted rate for posting ads on SAF’s classifieds page: Valued at $20
COMING SOON! High-resolution floral design image gallery with recipes: for websites and marketing sponsored by Floral Greens Growers of Florida. Valued at $399
Premium Level Membership
Premium level membership is a good fit for businesses with more than 5 employees, and/or multiple locations.
Pricing:
$64.00 per month or
$786.00 per year
All standard level benefits plus:
Floral Management magazine digital
and print subscription: Success stories, industry trends, and best practices. Mailed and emailed bi-monthly. Valued at $59
Extra 10% Off Event Registration: Additional 10% discount on standard level pricing for all SAF in-person events: Annual Convention, Next Gen LIVE!, Congressional Action Days, and Profit Blasts. Average savings: $100–$200+ per event.
Entry to two virtual Ultimate Roundtable events per year: In-depth, all industry insights and discussions about the economy, policy, trends, and challenges. Valued at $39
FREE legal consultation: Connect with SAF’s small business attorney to get your questions answered without running up a huge bill. Valued at $199
Petal It Forward templates and resources: Downloadable branding templates, care tags, flyers, signage, and more to promote your event and business. Valued at $99
Ultimate Level Membership
Ultimate level membership is a good fit for businesses with
15 or more employees, and/or multiple locations.
Pricing:
$212.00 per month or
$2,580.00 per year
All standard & Premium level benefits plus:
Floral Management magazine digital and up to three print subscriptions: Success stories, industry trends, and best practices. Mailed and emailed bi-monthly. Valued at $59
Extra 20% Off Event Registration: Additional 20% discount on member pricing for all SAF in-person events: Annual Convention, Next Gen LIVE!, Congressional Action Days, and Profit Blasts. Average savings $300+ per event
Entry to four virtual Ultimate Roundtable events per year:
In-depth, all industry insights and discussions about the economy, policy, trends, and challenges. Valued at $249
Access to SAF’s Annual State of the Industry report: Exclusive access to expert analysis and insights on key national and global floral industry trends. Valued at $79
All shop locations are covered under one SAF membership
Exclusive Partnership offers for SAF Member Florists
As an SAF member, you get more than access to top-tier events and resources — you also enjoy complimentary products, special discounts, and promotional samples from our trusted partners.
Scroll through to explore all the valuable offers available to you!
