The Society of American Florists this week continued its push in Washington to ensure that industry growers receive a portion of the $9.5 billion...
The first few days of April brought signs that demand is beginning to pick up along the floral industry supply chain — a potentially encouraging...
Floral industry professionals have seen a flurry of recent headlines related to state and national COVID-19 rules as President Trump reaffirmed his...
Domestic flower growers have seen an average of 40 percent drop in sales in recent weeks —and the bottom may be still yet to come for many growers,...
As the owner of a floral business, what can you do, not just to survive the COVID-19 pandemic but to come out on the other side, ready to make a...
The U.S. economy is likely “already in a recession — the key is how long it will last,” said floral industry economist Charlie Hall, Ph.D., during a...
Here’s one piece of good news in these unsettling times: the federal government has allocated substantial funds to help business owners get back on...
In Alexandria, Virginia, Helen Olivia Flowers has been hosting “virtual” workshops for adults and kids.[divide margin_bottom="10"] Online flower...
With schools and businesses closed, people working remotely, and in-person gatherings discouraged, floral industry members can help customers...
The current global situation is unprecedented — and the news can feel pretty grim. This week, however, we were heartened to read some words of...
During a recent webinar human resource consultant Glenna Hecht of Humanist Consulting based in Dallas, Texas, shared these tips for leading your...
For the best chance of weathering the coronavirus crisis, you must drastically reduce your labor costs — and you must act now, said floral financial...
Social distancing to combat the spread of COVID-19 has postponed countless spring trips down the aisle, causing a lot of frustration and heartbreak...
[gap height="10"]A $2 trillion COVID stimulus package is now law—and it includes targeted relief for small businesses, and specific mention of...
The Society of American Florists has created a robust suite of online resources to support the floral industry through the COVID-19 crisis....