A farm once known for flowers and now famous for pumpkins is at the center of the marijuana debate in Half Moon Bay, California — and the focus of a...
Industry Members Surprise Consumers with ‘Petal It Forward’ Flowers
For hundreds of floral industry members across the country — and an untold number of consumers who happen to come into contact with them — today is...
Former SAF CEO Peter Moran Receives Leland T. Kintzele Award
For his commitment to professional development and active leadership in the association community at large, which has benefited the Society of...
Wholesalers Continue to Face Transportation, Labor Challenges
Can shipping product via sea freight alleviate some of the industry’s transportation headaches? How can owners not only find employees, but also...
Princess Eugenie Incorporates Tradition and Color in Wedding Flowers
For her Oct. 12 wedding to Jack Brooksbank, Princess Eugenie honored royal tradition while also incorporating rich fall colors in her floral décor....
Industry Groups Support Businesses Devastated by Hurricane Michael
A week after Hurricane Michael hit Florida’s panhandle as a Category 4 storm, rescue efforts remain underway in some of the hardest hit areas, and...
Trio of High School Students Snags ‘Floral Chopped’ Honors
A trio of focused, talented young women from Vancouver, Washington, snagged first place honors during a high-spirited student design competition...
Article Explores Floral Industry’s Courting of Millennials
Katy Kellener, a 31-year-old freelance writer, recently explored millennials’ relationship with flowers and the floral industry’s efforts to woo her...
Survivors Take the Stage at State Association Runway Show
A state florist association’s decision to honor survivors of sexual assault during a runway show at its convention drew wild applause from a...
Indiana Florist Lobbies For New State Alcohol Permit
The Indiana legislature is considering a new permit that would allow local retailers to sell and ship alcohol — thanks, in large part, to the...
49 States Prepare to ‘Petal It Forward’ on Oct. 24
As of Columbus Day, floral industry members had notified the Society of American Florists of their plans to randomly surprise people on Oct. 24 with...
FTD Supports Military Service Members And Their Families With Flowers And Donation To USO
As part of its continued support for military service members, their families and veterans, premier floral and gifting company FTD® (Nasdaq: FTD)...
48 States Prepare to ‘Petal It Forward’ on Oct. 24
As of early October, florists in 48 states and Washington, D.C., had notified the Society of American Florists of their local Petal It Forward plans...
In North Carolina, Florists Deal with Florence Aftermath
Six years ago, Patricia Limber, AIFD, and her husband were considering where to retire. Tired of paying high flood insurance premiums on their...
Industry Members Share Takeaways from SAF Palm Springs 2018
As Jenny Behlings, AAF, AIFD, PFCI, SDCF, listened to the Kick-Off address at SAF Palm Springs 2018, one phrase piqued her interest: “workplace...