SAF is committed to supporting businesses that help the floral industry thrive year after year. Our partner, Details Flowers Software, is a strong advocate for the Society of American Florists. As a special offer for all our members, Details is providing a 7-day free trial and a 20% discount on any new business, professional, or enterprise subscription. Details is an all-in-one platform designed to streamline proposals, simplify payment processes, and ensure profitability down to each arrangement. Every florist can benefit from implementing this platform into their business operations!

“We want to help SAF retailers compete — profitably — in the expanding and highly competitive weddings and event arena,” said SAF CEO Kate Penn. “Based on the feedback from SAF members who are using Details, as well as the SAF Retail Council members who tested it, this software can play an important role in winning bridal and event clients – and ensuring that you’re meeting your profit goal.”

Growers and wholesalers also benefit from florists using Details, as flower orders are seamlessly generated and communicated through the platform.

“What’s not to love about Details Flowers Software? Not only are they helping the event industry become more professional and helping customers see their dreams come to life, but they are also an amazing group of individuals to work and network with,” said Fernando Ortega of Jet Fresh Flowers. “The ideas come out strong here! We love having our items in their system for the customers to use for their quotes. They are a great group of amazing, strong women helping to lead the event side of the industry to the future!”

Details’ encompasses numerous features designed to streamline processes and ensure florists maintain profitability while impressing their clients. Noteworthy features include stem counting, a vast library of trusted partner products, payment management, proposal creation, and client management tools. Importantly, all these features are accessible to every member, regardless of their subscription plan.

Florists are raving about the time-saving benefits of Details. “I love the time that Details has saved me when creating customized quotes for my brides,” said Jennifer Linehan of Beautiful Blooms by Jen, Sylvania, Ohio. “For years, I was pricing out the same Pinterest pictures repeatedly, and now I can just pop it into the quote without a second thought because I have done the math once!”

Details also offers a state-of-the-art Color Selector for precise color choices, while the Stem Counter helps florists maximize profitability by instantly calculating needed bunches for orders. Simplifying client interactions, the E-Signature feature allows for easy proposal signing and record-keeping. Florists can customize intake and feedback forms with the Questionnaire/Form Builder, making them mobile-friendly for client convenience.

“I can easily build and save recipes with Details,” said Tyler Keeno of TK Floral Designs LLC, Modena, New Jersey. “Once all of my quantities and recipes are input into my proposal, I can easily access a breakdown of specific quantities I should order to provide to my wholesaler.”

With plans tailored to support florists of all skill levels and sizes, Details Flowers Software provides various educational resources. These include tutorial videos, personalized one-on-one classes, monthly Details University Classes, and informative emails with tips and tricks.

Details has given back over 30% of their overall earnings to go into the floral industry by sponsoring numerous events and providing scholarships for florists in need. Details has provided $25,000 worth of scholarships for florists to implement Details into their daily operations through Details University.

“I appreciated the opportunity to become a beta Details Flowers Software user when Details first launched. My wholesaler chose me to try it out and see if my floral company would benefit from using Details. I’m sure glad I hopped on the chance!” said scholarship recipient Fawn Mueller of Inspired by Nature in Wausau, Wisconsin. “Since becoming a Details customer, my weddings have grown dramatically. My clients have said that the proposal was so nice to receive, making me feel very professional and confident.”

Details Flowers Software is committed to supporting the floral industry at every level. The core mission of Details is to educate florists and empower the next generation of floral professionals in their craft. Noteworthy contributions include playing a pivotal role in AIFD Procurement for the annual symposium for the past three years and participating in the 2023 Interflora World Cup procurement.

The software has extended its support to FFA Programs in select Texas State High Schools. This partnership aims to enhance their skills, preparing them for real-world experiences in the floral industry and inspiring confidence as they explore careers in floristry.

“As a floral design instructor in a high school program, there isn’t much out there to help plan arrangements and activities in the classroom,” said Courtney Champagne, Floral Design Instructor, Silsbee, Texas. “So when I discovered Details, I was over the moon! To have software that could help me plan the exact stem count needed for arrangements, estimate the cost of materials, and help me build our student-run floral shop at the school, I knew this would instantly help elevate the many stresses of teaching.”

Details Flowers Software is committed to supporting the SAF community by offering an exclusive opportunity to not only experience the benefits of our software through a free 7-day trial but also to enjoy a 20% discount on a new subscription. By providing this special offer, we aim to empower SAF members and contribute to their continued success in the floral industry. We encourage all SAF members to take advantage of this offer by using the code saf20!

Click here to start your trial and redeem your discount!