I would like to add new floral imagery to my social media... Where are the radio scripts located? Women’s Day banners... How can I start receiving...
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Results for "petal it forward"
PR Programs
SAF conducts innovative public relations campaigns to generate positive floral news stories nationwide. SAF members are welcome to use content and...
Promotional Resources for Members
SAF develops comprehensive online resource centers to help members capitalize on the nationwide PR programs and groundbreaking university research...
California Grower Gives Out 100,000 Tulips in Downtown San Francisco
All around Union Square in downtown San Francisco last Saturday there were smiles, tears — even a marriage proposal — and there were thousands and...
To Grow, Embrace the ‘Four Ps’
When Manny and Clara Gonzalez first bought Tiger Lily, their Charleston, South Carolina, floral business, they thought: How hard can this be? “The...
SAF Member Receives Lifetime Achievement Award
Nic Faitos of Starbright Floral Design in New York City has been chosen as the 2017 Lifetime Achievement recipient at the next Hotel Excellence...
Want a Big Buck for Your Social Time? Make Live Videos
If you have 15-20 minutes to devote to social media, should you whip up a quick blog post about your gorgeous Thanksgiving centerpieces, or take...
Hurricane Forces Cancelation of SAF Palm Beach 2017
The Society of American Florists has canceled SAF Palm Beach 2017, the association’s 133rd annual convention, which was set to begin today at 6 pm....
Forty Years Nets 40 Acts of Kindness for Industry, Community
One of the world’s leading companies in breeding and producing vegetable and ornamental seed and vegetative cuttings is marking a landmark...
NYC Florist Delights Public with ‘Flower Flashes’
A New York City florist’s efforts to put stunning floral designs in unexpected public places is being called the “prettiest pop up ever” and...
SAF Women’s Day Video: Nearly 47,000 Views and Counting
A video promoting Women’s Day, celebrated March 8 each year, and the unique power of flowers to make women feel appreciated, loved and admired has...
Power of Giving Flowers Study
Power of Giving Flowers Study Rutgers: Flower Givers Perceived as Successful and Caring Happy birthday, congratulations, thank you, I love you,...
2016 Premier Products Showcase
Get ready for a crash course in the art of “show and sell” as the wacky professors from Professional Floral Communicators – International take you...
SAF Maui 2016 Draws Dozens of First-Time Attendees
When SAF Maui 2016 kicks off today, the gathering will include about 85 first-time attendees to the Society of American Florists’ annual...
SAF Prom Quiz Generates 2 Million Impressions
Prom is a major rite of passage for teens, and often the first time they buy flowers from a local professional florist. This past prom season, in...