COVID-19 Webinar Series: How I’m Doing It: Leveraging Downtime While Closed

COVID-19 Webinar Series: How I’m Doing It: Leveraging Downtime While Closed

Presenter: Nic Faitos, Starbright Floral Design, New York City

Presented on Tuesday, April 28, 2020

The COVID-19 crisis may have forced Starbright Floral Design to temporarily close its doors in March — but the staff at the longtime New York City florist has still been incredibly productive. For the past few weeks, Nic Faitos has helped guide his team or remote workers to reallocate their time and energy toward projects centered on operations, marketing and new initiatives. Their goal: Use this time to find opportunities and ensure Starbright is in the best possible position to serve customers once business can resume. Join Faitos for a conversation on the decisions he and his team have made and the framework they’re using to move forward, safely and strategically, including practical ideas on how to generate revenue right now through virtual designs and services.

2019 © Society of American Florists

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