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Several shops chose to send multiple employees to SAF’s 1-Day Profit Blast in Seattle, so they could collaborate on how to use the information gleaned from the event. A new partnership betw... Read more
A top researcher and a “founding father” of SAF’s annual Pest & Production Management Conference has been named dean of the University of Idaho’s College of Agricultural and Life Science... Read more
The news team at “Fox & Friends” is known for covering hard-hitting issues, but on Wednesday morning, the atmosphere was downright giddy after dozens of bouquets appeared in-studio durin... Read more
Next week a group of experts from varied backgrounds will entertain and inspire about 100 people at the Koch Immersive Theater in Evansville, Indiana. Included in the prestigious line-up: a... Read more
A charity-minded event that has helped one florist contribute to a worthy cause and create positive buzz in the community is growing even larger this year. For three years, former SAF presid... Read more
Asocolflores (Association of Colombian Flower Exporters) and Florint (International Florists’ Association), with over 100,000 European members, will host along with the Floral Art Iberameric... Read more
To attract the attention of baby boomers with plenty of discretionary income, Spies, a Danish travel company, used cheeky humor — and a topical tie-in. The result? A funny, memorable campaig... Read more
A spray rose once again stole the show at SAF’s annual Outstanding Varieties Competition, winning the Best in Show: ‘Brilliant Stars Green Pink’ Spray Rose from Connectaflor. It’s the... Read more