Get ready to feel and share some serious flower love this fall. The Society of American Florists’ 2015 Petal It Forward campaign was a big success,...
Teleflora’s Call for Nominations
Teleflora is accepting nominations for its 2nd annual Tom Butler “Floral Retailer of the Year” Award. The recipient will be honored at the American...
On the Red Carpet, a Wall of Flowers
When some of the country’s finest actors took to a popular red carpet last week, they found themselves standing in front of and often gushing over...
Dutch Company Creates Chrysanthemum for Princess Charlotte
What do you give a kid who already has diamond rings, looking glasses, billy goats — and all the other stuff of nursery rhymes — galore? How about a...
Free Webinar on New Overtime Regulations 101
A free webinar on the Department of Labor’s (DOL’s) changes to overtime regulations is available for SAF members tomorrow, Thursday, June 2. The...
APW Returns: Good News for Urban Shops — and Florists Who Push, Push, Push
Is Administrative Professionals Week an under-marketed observance filled with potential — or a has-been floral event that confuses its target market...
Flowers Play Pivotal Role in Honoring Fallen Service Members
An effort to honor fallen service members at Arlington National Cemetery — and at cemeteries around the country — got some serious support from the...
Presidential Election Colors Design, Floral Trends for 2017
What does the presidential election have to do with centerpieces for weddings planned for June 2017 — or, for that matter, your VIP customer who is...
New Rules Dramatically Increase Overtime Threshold
A new rule issued by the U.S. Department of Labor doubles the threshold of workers currently eligible for overtime — and is expected to have serious...
Best Practices for Time-Crunched Customers (and Stressed-Out Staff)
We’ve all seen it happen: A frazzled customer starts blurting out an order (“I need tulips delivered to 123 Main Street by noon today!”) before your...
OSHA Making Reports Public
The U.S. Occupational Safety and Health Administration (OSHA) has issued a rule that will now require employers of 250 employees or more to submit...
Hey, Senator: Wanna See a Flower Shop?
Members of Congress may spend a lot of time in Washington, but they’re also eager to visit constituents during their scheduled work periods at home,...
Celebrated Hip Hop Producer Calls Flowers Addicting
Ever have to fight through the stereotype that men don’t like flowers — or that flowers and gardening are passions best left to the staid? Last...
Florists Score High Profile Coverage Leading up to Mother’s Day
During one of your busiest periods, would you let a news station set up a live feed, directly to its website, and broadcast the comings and goings...
STARS Gains Ground
As the presidential field narrows, the Society of American Florists continues to build support for the STARS Act in Congress. Along with members of...