{"id":154,"date":"2016-10-27T14:03:50","date_gmt":"2016-10-27T14:03:50","guid":{"rendered":"http:\/\/aboutflowers1.wpengine.com\/?page_id=154"},"modified":"2020-07-23T21:17:13","modified_gmt":"2020-07-23T21:17:13","slug":"flower-factor","status":"publish","type":"page","link":"https:\/\/safnow.org\/aboutflowers\/quick-links\/flower-factor\/","title":{"rendered":"Flower Factor"},"content":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; fullwidth=&#8221;off&#8221; specialty=&#8221;on&#8221; next_background_color=&#8221;#f7fce3&#8243;][et_pb_column type=&#8221;3_4&#8243; specialty_columns=&#8221;3&#8243;][et_pb_row_inner admin_label=&#8221;Row&#8221;][et_pb_column_inner type=&#8221;1_2&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_image admin_label=&#8221;The Flower Factor Image&#8221; src=&#8221;https:\/\/safnow.org\/aboutflowers\/wp-content\/uploads\/sites\/7\/2016\/10\/FlowerFactor_title600.png&#8221; alt=&#8221;The Flower Factor&#8221; title_text=&#8221;live-like-a-flower&#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;off&#8221; use_overlay=&#8221;off&#8221; animation=&#8221;left&#8221; sticky=&#8221;off&#8221; align=&#8221;left&#8221; force_fullwidth=&#8221;off&#8221; always_center_on_mobile=&#8221;on&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; animation_style=&#8221;slide&#8221; animation_duration=&#8221;500ms&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_direction=&#8221;left&#8221; show_bottom_space=&#8221;on&#8221; \/][\/et_pb_column_inner][et_pb_column_inner type=&#8221;1_2&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_text admin_label=&#8221;flower factor Text&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221;]<\/p>\n<h1>the flower factor<\/h1>\n<p>The Society of American Florists, the trade association representing the U.S. floral industry and the leading provider of floral trend research, is pleased to share The Flower Factor with you.<\/p>\n<p>The Flower Factor was developed to provide the latest floral trends by way of some of the country&#8217;s leading lifestyle experts. Through research, we know that consumers are most likely to tap the power of flowers for entertaining, decorating and building loving relationships.<\/p>\n<p>We&#8217;ve brought together three award-winning authors and TV hosts whose expertise will help women and men in their quests for more beautiful parties, homes, friendships and more.<\/p>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner admin_label=&#8221;Row&#8221;][et_pb_column_inner type=&#8221;4_4&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_divider color=&#8221;#000000&#8243; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;on&#8221; disabled_on=&#8221;on|on|off&#8221; \/][et_pb_text admin_label=&#8221;meet the experts title and anchor tag&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221;]<\/p>\n<p><a name=\"meet-the-experts\"><\/a><\/p>\n<h3>Meet the Experts<\/h3>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner admin_label=&#8221;Row&#8221;][et_pb_column_inner type=&#8221;1_3&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_blurb admin_label=&#8221;Jeanne Benedict &#8211; link \/aboutflowers\/holidays-occasions\/parties-and-entertaining\/jeanne-benedicts-flower-facts-on-entertaining\/&#8221; title=&#8221;Jeanne Benedict&#8221; font_icon=&#8221;h&#8221; icon_color=&#8221;#a8a8a8&#8243; use_circle=&#8221;on&#8221; circle_color=&#8221;#ffffff&#8221; use_circle_border=&#8221;on&#8221; circle_border_color=&#8221;#e0e0e0&#8243; animation=&#8221;off&#8221; use_border_color=&#8221;off&#8221; disabled=&#8221;off&#8221; image=&#8221;https:\/\/safnow.org\/aboutflowers\/wp-content\/uploads\/sites\/7\/2016\/10\/FlowerFactor_Jeanne_Benedict.jpg&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221; _builder_version=&#8221;3.6&#8243;]<\/p>\n<p>Host of DIY Network&#8217;s Weekend Entertaining, is a party expert, chef and author of four books including The Sophisticated Cookie and Celebrations. She shares easy, uncomplicated ways to use flowers to make a statement at parties and get-togethers.<\/p>\n<p><a href=\"\/aboutflowers\/holidays-occasions\/parties-and-entertaining\/jeanne-benedicts-flower-facts-on-entertaining\/\">Jeanne Benedict\u2019s Tips<\/a><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column_inner][et_pb_column_inner type=&#8221;1_3&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_blurb admin_label=&#8221;Kelli Ellis Blurb- \/aboutflowers\/home-decorating\/kelli-ellis-flower-facts-on-decorating\/&#8221; title=&#8221;Kelli Ellis&#8221; font_icon=&#8221;h&#8221; icon_color=&#8221;#a8a8a8&#8243; use_circle=&#8221;on&#8221; circle_color=&#8221;#ffffff&#8221; use_circle_border=&#8221;on&#8221; circle_border_color=&#8221;#e0e0e0&#8243; animation=&#8221;off&#8221; use_border_color=&#8221;off&#8221; disabled=&#8221;off&#8221; image=&#8221;https:\/\/safnow.org\/aboutflowers\/wp-content\/uploads\/sites\/7\/2016\/10\/FlowerFactor_kelli_ellis600.jpg&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221; _builder_version=&#8221;3.6&#8243; max_width_tablet=&#8221;50px&#8221;]<\/p>\n<p>Kelli is a mainstay on TLC&#8217;s Clean Sweep, HGTV&#8217;s Takeover My Makeover and resident designer on Bravo&#8217;s Real Housewives of Orange County. Kelli shares her designer tricks for great spaces adorned with flowers and plants.<\/p>\n<p><a href=\"\/aboutflowers\/home-decorating\/kelli-ellis-flower-facts-on-decorating\/\">Kelli Ellis\u2019s Tips<\/a><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column_inner][et_pb_column_inner type=&#8221;1_3&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_blurb admin_label=&#8221;Christine Arylo Blurb- \/aboutflowers\/flower-gift-giving-tips\/christine-arylos-flower-facts-on-relationships-and-gift-giving\/&#8221; title=&#8221;Christine Arylo&#8221; font_icon=&#8221;h&#8221; icon_color=&#8221;#a8a8a8&#8243; use_circle=&#8221;on&#8221; circle_color=&#8221;#ffffff&#8221; use_circle_border=&#8221;on&#8221; circle_border_color=&#8221;#e0e0e0&#8243; animation=&#8221;off&#8221; use_border_color=&#8221;off&#8221; disabled=&#8221;off&#8221; image=&#8221;https:\/\/safnow.org\/aboutflowers\/wp-content\/uploads\/sites\/7\/2016\/10\/FlowerFactor_Christine_Chair600.jpg&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221; _builder_version=&#8221;3.6&#8243; max_width_tablet=&#8221;50px&#8221;]<\/p>\n<p>Author of Choosing ME Before WE, inspires women to get the success and happiness they want by living their most real and wise selves first. She shares creative floral gifting advice to build loving relationships, send spontaneous love and lift the spirits of a friend.<\/p>\n<p><a href=\"https:\/\/safnow.org\/aboutflowers\/flower-gift-giving-tips\/christine-arylos-flower-facts-on-relationships-and-gift-giving\/\">Christine Arylo\u2019s Tips<\/a><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner admin_label=&#8221;Row&#8221;][et_pb_column_inner type=&#8221;4_4&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_divider color=&#8221;#000000&#8243; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;on&#8221; disabled_on=&#8221;on|on|off&#8221; \/][et_pb_text admin_label=&#8221;watch videos title and anchor tag&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221;]<\/p>\n<p><a name=\"watch-videos\"><\/a><\/p>\n<h3>Watch the flower factor Videos<\/h3>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner padding_mobile=&#8221;off&#8221; use_custom_gutter=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; make_equal=&#8221;off&#8221; parallax_1=&#8221;off&#8221; parallax_method_1=&#8221;off&#8221; global_module=&#8221;255&#8243;][et_pb_column_inner type=&#8221;4_4&#8243; saved_specialty_column_type=&#8221;3_4&#8243;][et_pb_video_slider admin_label=&#8221;Flower Factor Video Slider&#8221; global_parent=&#8221;255&#8243; show_image_overlay=&#8221;off&#8221; show_arrows=&#8221;on&#8221; show_thumbnails=&#8221;on&#8221; controls_color=&#8221;light&#8221;]<br \/>[et_pb_video_slider_item admin_title=&#8221;Flower Factor&#8221; src=&#8221;https:\/\/www.youtube.com\/watch?v=uRFWY3QM5I0&#8243; image_src=&#8221;\/\/i.ytimg.com\/vi\/uRFWY3QM5I0\/hqdefault.jpg&#8221; background_layout=&#8221;dark&#8221;] [\/et_pb_video_slider_item][et_pb_video_slider_item admin_title=&#8221;Jeanne Benedict&#8217;s Flower Facts on Entertaining: Party Decorations with Flowers&#8221; src=&#8221;https:\/\/www.youtube.com\/watch?v=_k94oYXlKzE&#8221; image_src=&#8221;\/\/i.ytimg.com\/vi\/_k94oYXlKzE\/hqdefault.jpg&#8221; background_layout=&#8221;dark&#8221;] [\/et_pb_video_slider_item][et_pb_video_slider_item admin_title=&#8221;Kelli Ellis&#8217; Flower Facts on Decorating: Florists have the Expertise&#8221; src=&#8221;https:\/\/www.youtube.com\/watch?v=qBgm75UWbAk&#8221; image_src=&#8221;\/\/i.ytimg.com\/vi\/qBgm75UWbAk\/hqdefault.jpg&#8221; background_layout=&#8221;dark&#8221;] [\/et_pb_video_slider_item][et_pb_video_slider_item admin_title=&#8221;The 5 ||I&#8217;s|| of Making Wedding Choices with Happiness instead of Stress &#8221; src=&#8221;https:\/\/www.youtube.com\/watch?v=-J4odjX-0Fc&#8221; image_src=&#8221;\/\/i.ytimg.com\/vi\/-J4odjX-0Fc\/hqdefault.jpg&#8221; background_layout=&#8221;dark&#8221;] [\/et_pb_video_slider_item]<br \/>[\/et_pb_video_slider][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243;][et_pb_sidebar admin_label=&#8221;Sidebar-ALL&#8221; global_module=&#8221;1354&#8243; orientation=&#8221;right&#8221; area=&#8221;sidebar-1&#8243; background_layout=&#8221;light&#8221; remove_border=&#8221;off&#8221; header_font_size=&#8221;16&#8243; body_font_size=&#8221;12&#8243; body_line_height=&#8221;1.2em&#8221; saved_tabs=&#8221;all&#8221; \/][\/et_pb_column][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; fullwidth=&#8221;off&#8221; specialty=&#8221;off&#8221; transparent_background=&#8221;off&#8221; allow_player_pause=&#8221;off&#8221; inner_shadow=&#8221;off&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221; padding_mobile=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; make_equal=&#8221;off&#8221; use_custom_gutter=&#8221;off&#8221; background_color=&#8221;#f7fce3&#8243; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; prev_background_color=&#8221;#ffffff&#8221; global_module=&#8221;148&#8243;][et_pb_row global_parent=&#8221;148&#8243; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221;][et_pb_column type=&#8221;1_4&#8243;][et_pb_image admin_label=&#8221;logo Image&#8221; global_parent=&#8221;148&#8243; src=&#8221;https:\/\/safnow.org\/aboutflowers\/wp-content\/uploads\/sites\/7\/2016\/10\/SAF_Consumer_logo_600.png&#8221; use_border_color=&#8221;off&#8221; _builder_version=&#8221;3.6&#8243; \/][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243;][et_pb_text admin_label=&#8221;SAF Text&#8221; global_parent=&#8221;148&#8243; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221;]<\/p>\n<p>Aboutflowers.com is hosted by the Society of American Florists, the U.S. floral industry trade association. Click below\u00a0to find a local SAF member florist to send flowers, roses and gifts for delivery.<\/p>\n<p>[\/et_pb_text][et_pb_button admin_label=&#8221;find a florist Button&#8221; global_parent=&#8221;148&#8243; button_url=&#8221;http:\/\/nationalfloristdirectory.com\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Find A Local Florist&#8221; button_alignment=&#8221;left&#8221; background_layout=&#8221;light&#8221; custom_button=&#8221;off&#8221; button_border_width=&#8221;0&#8243; button_letter_spacing=&#8221;0&#8243; button_use_icon=&#8221;default&#8221; button_icon_placement=&#8221;right&#8221; button_on_hover=&#8221;on&#8221; button_letter_spacing_hover=&#8221;0&#8243; saved_tabs=&#8221;all&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>the flower factor The Society of American Florists, the trade association representing the U.S. floral industry and the leading provider of floral trend research, is pleased to share The Flower Factor with you. 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